Tracy Sullivan

As our resident “numbers guy”, Tracy is responsible for Payment Savvy’s financial planning, analysis and projections. With 20 years of accounting experience under his belt with various CPA and high technology firms, we look to him to ensure our fiscal future stays in the black. He is a highly regarded member of our team and we appreciate his hands-on approach and diligent attention to detail.  With Tracy we are able to apply innovative, practical and outcome driven financial strategies to take Payment Savvy to the next level.

Law Firm Collections – Get More in the Door

By Tracy Sullivan / July 28, 2021 /

A business cannot thrive if the customers aren’t paying. Unfortunately, many law firms struggle with getting clients to pay and maintaining steady cash flow. Enter law firm collections. Fortunately, this…

Top 5 Small Business Owner Podcasts

By Tracy Sullivan / June 30, 2021 /

On the surface, running a small business might seem like a breeze. But it is quite the opposite. Small business owners are the managers, accountants, marketers, and cashiers of their…

Acquiring banks – Why do they perform a risk review?

By Tracy Sullivan / April 14, 2021 /

Card brands, such as Visa and MasterCard, assess risk levels before boarding a merchant. Due to an acquiring bank processing card funds on behalf of merchants, MasterCard and Visa delegate…

Factors to Tick Off Before Partnering with a Merchant Service Provider

By Tracy Sullivan / April 7, 2021 /

A merchant account is a must-have if you want to collect electronic payments for your business. This includes debit cards, credit cards, HSA/FSA cards, and ACH, or e-Check, payments. Despite…

How Local Start-Ups Can Achieve National Expansion

By Tracy Sullivan / February 3, 2021 /

It is the goal of many small businesses to venture onto the national stage. Though it may seem like a complicated process, it all starts with one bold move. National…

3 Security Measures to Keep Customer Online Payments Safe

By Tracy Sullivan / January 27, 2021 /

Trust is crucial to the success of a business. This especially rings true for those with e-commerce businesses. If your customers cannot trust you’ll keep their online payments safe, they’ll…

5 Ways to Improve Online Payment Experience for your Business

By Tracy Sullivan / December 1, 2020 /

Shopping cart abandonment is common in many online stores for various reasons. Therefore, many online businesses lose a lot of revenue as a result of this. When customers can easily…